Digital Manager - Performance Brands

Join our dynamic team as we lead the way in the world of active, outdoor, and sports brands. We are a leading South African manufacturer and wholesaler of 15 premier brands in the outdoor, active and sporting industry. As the Digital Manager, you will play a pivotal role in shaping and executing our digital strategies, management of our 11 e-commerce stores and ensuring a seamless omni-channel experience for both B2B and B2C audiences.

Responsibilities:

Digital Strategy Leadership:

• Execute the Digital First Strategy for all brands, aligning with the company's business objectives.
• Provide strategic direction for the digital presence of each brand, ensuring a consistent and compelling customer experience across all channels.

E-commerce Excellence:

• Oversee Magento 2.4 e-commerce software development for all brands websites
• Project manage the continual improvement of our Magento e-commerce platforms, ensuring optimal performance and alignment with brand strategies.
• Drive initiatives to enhance engagement, traffic, and conversion rates.

Brand Experience and Design:

• Lead the development of Customer Experience (CX), User Experience (UX), and User Interface (UI) design strategies for each brand.
• Foster innovative design approaches to elevate the digital presence of our brands.

Digital Marketing:

• Manage digital marketing efforts across all brands and relevant channels.
• Collaborate with all brand marketing teams to execute high converting paid, organic, email, and SEO strategies to maximize brand visibility and drive customer acquisition.

Data-Driven Insights:

• Utilize various Business Intelligence tools (Power BI, Google Lookr, etc.) to analyse data and derive actionable insights.
• Drive data-driven decision-making processes to enhance overall digital performance.
• Reporting on all aspects of e-commerce performance and digital marketing initiatives

Customer Service and Logistics:

• Oversee e-commerce customer service operations to ensure exceptional customer satisfaction.
• Collaborate with logistics teams to optimize the digital customer journey, from purchase to delivery.

Qualifications:

• Minimum of 5 years of experience in a digital management role, preferably in e-commerce
• Proven track record of successfully managing omnichannel e-commerce strategies.
• Extensive experience with Magento 2.4 or other relevant enterprise e-commerce platforms
• Extensive ERP - Ecommerce integration experience
• Strong background in digital marketing, including paid, organic, email, and SEO strategies.
• Extensive experience in the use of Business Intelligence tools such as Google Analytics, Power BI and Google Lookr.
• Excellent leadership and project management skills.
• Innovative mindset with a passion for staying abreast of industry trends.

How to Apply: If you are a visionary digital leader ready to take on the challenge of steering the digital destinies of top-tier performance brands, please submit your resume and a cover letter detailing your relevant experience via the Indeed job advert.

Performance Brands is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Job Types: Full-time, Permanent

Education:

• Diploma (Required)

Experience:

• e-commerce management: 5 years (Required)